Agencies & clients
Client-facing report
Shared Explorer report, PDF/HTML audit, and what to promise — without fake ranking guarantees.
Typical symptom
Agency needs to send audit output — email, link, or white-label PDF.
Puluno modules
SEO
Undo change
No — info / hosting only
What you see
- After scan: Share report / audit PDF buttons.
- Client wants “SEO report” for tomorrow’s meeting.
- White-label needed (agency logo).
- You must not promise rankings — only technical state and fix plan.
Why it happens
Clients do not read issue codes — they need one page of truth:
- score and grade (orientation),
- max 5 priority steps (Today),
- proof of Apply → Verify after your work.
Explorer report ≠ monthly Ahrefs retainer reporting.
What Puluno does
| Format | When |
|---|---|
Shared link /pruzkumnik/r/id | quick follow-up after call |
| HTML/PDF audit (Pro / credits) | meeting, white-label logo |
| Guide links | for each mapped finding |
Report lists modules that fixed issues (after Verify).
Step by step
- Finish scan — confirm final URL (https, www).
- Share report — send link to client (no login).
- For PDF: audit report with agency branding (logo URL in account).
- Email: 3 sentences — score, top 3 findings, next step (Apply / meeting).
- Attach Guide links for main issues.
- After fixes: new scan → second report proves improvement.
Email template: Agency FAQ.
Rollback — undo the change
Report is a snapshot — does not change the site.
Shared report deletion / expiry is handled in account (retention policy).
When it is not Puluno
- Client wants keyword ranking report — different tool, different contract.
- Monthly KPI without technical work — sales, not Explorer export.
- Report includes third-party data (GSC) — confirm GDPR permission.
Related: Apply → Verify.
Related situations
Module manual