Indexing & Google
Sitemap unreachable
sitemap.xml returns 404, empty file, or robots.txt does not reference it — Google lacks a URL map.
Typical symptom
Explorer reports sitemap_unreachable / sitemap_empty, GSC shows few indexed pages.
Puluno modules
SEO
Undo change
Yes — undo in Center
Issue codes
sitemap_unreachable, sitemap_empty
What you see
- Finding
sitemap_unreachable— sitemap URL does not return 200. - Finding
sitemap_empty— file exists but 0 URLs. robots.txthas noSitemap: https://…line.- After migration, old sitemap points at a 404 domain.
Why it happens
A sitemap is not required for indexing, but Google uses it as a priority URL list. Without it, crawl is slower on large sites.
Common causes:
- Yoast / Rank Math / Puluno SEO generation enabled but permalink / rewrite broken.
- Static
sitemap.xmldeleted on deploy. - Multisite / locales — wrong sitemap index.
- Staging robots
Disallow: /while sitemap still lists production URLs. - Cache serves empty XML.
What Puluno does
| Phase | Module | Action |
|---|---|---|
| Diagnose | Explorer | reachability, URL count, robots reference |
| Apply | SEO | enable XML sitemap, add to robots.txt |
| Verify | Explorer | same host — sitemap 200 and URL count > 0 |
Puluno generates sitemap for WordPress content — static sites need build / hosting.
Step by step
- Explorer on homepage — robots / sitemap section.
- Open
https://example.com/sitemap.xml(andsitemap_index.xmlon WP). - Puluno SEO Center — Sitemap on, post types (products, posts) checked.
robots.txt— lineSitemap: https://example.com/sitemap.xml(Puluno can add).- GSC → Sitemaps → submit sitemap URL (after Verify).
- Verify: Explorer again — sitemap_* findings cleared.
Rollback — undo the change
Disabling sitemap in Puluno SEO can be reverted — settings rollback in Center.
If you overwrote a hand-written robots.txt, back it up before Apply.
When it is not Puluno
- Sitewide noindex — fix Google not indexing first.
- Sitemap OK but pages disallowed in robots — different finding.
- Headless front without WordPress — sitemap comes from CI/CD, not the SEO plugin.
Related situations
Module manual